Wednesday, January 5, 2011

Google Playing the Fight Very Close

A researcher in Google has once again found a security glitch in Microsoft’s Internet Explorer. Microsoft has requested Google to withhold this information so that it can create a patch to fix this problem. This is the second time such a situation has been created.

Google refused to do so. To some this may be seen as irresponsible of Google, even childish that in the name of competition it is not willing to compromise and is willing to go to the edge and start pointing fingers at Internet Explorer. Internet Explorer is the most widely used internet browser and since Google has introduced Chrome it is doing everything in its power to upset Internet Explorer’s number one position.

By announcing the glitch before Microsoft can fix it, is announcing also to lot of hackers of the potential security hole. Users will also realize this. Google is simply forcing them to change their internet browsers.

Is this viable? In the short run, yes. Maybe for a moment if the users are bothered they will switch their browsers and it may not be necessarily be Chrome. Even if users switch, it is highly possible that they will switch back to Internet Explorer once the glitch is fixed. It will take Google more than such a rash tactic to put Chrome in the number one seat. They are forgetting that though they have won brand loyalty of many people, as they move into other areas from Search Engine they will have to play from square one which is dominated by many more mature companies. 

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